SIOUX FALLS, S.D. – The population of rural counties in South Dakota continues to decline, according to the U.S. Census Bureau, but some rural towns are finding ways to boost resilience and keep young people from moving to larger cities.

Jessica Schad, an assistant professor of Sociology and Rural Studies at South Dakota State University, says rural communities are not homogenous.

According to her research, the most resilient communities are those with the lowest income disparity, and those with employers who put profits back into the community by investing in their schools or sports teams.

"That has a really important role to play in making it feel like it's a good place for people to live and that it's still a place with a high quality of life," she states.

U.S. Census Bureau data showed that more than 160 South Dakota rural communities had either flat or declining populations between 2010 and 2017.

Rural counties in the middle of South Dakota recorded the biggest population declines during the data collection.

On the other hand, those that added the most people were adjacent to a large metro area or university.

For example, Lincoln County, south of Sioux Falls, saw a 26 percent population increase, while Brookings added nearly 1,900 people.

Schad says rural towns that see growth usually credit a robust business community.

"Having these businesses be there to provide things that people wanted and needed, so that they didn't have to order things off Amazon, or so that they didn't have to drive a couple hours to access them," she explains.

According to Schad, there are typically three kinds of rural communities: those that are amenity-rich, usually with recreational opportunities; transitioning areas that relied on jobs that have largely evaporated; and chronically poor rural towns.

One community with mixed results that Schad looked at was De Smet. Both the town and county lost population from 2010 to 2017, but raised money from local residents for capital campaigns to expand the hospital and build an event center.

Schad met one resident there who opened a thriving yoga studio.

"So she's created this opportunity for herself so that she can stay in this place that means a lot to her,” Schad says. “So, sometimes the jobs aren't there so you see some really cool examples of young people making those opportunities."

Schad notes that declining rural populations also affect politics, explaining that Republican votes for President Donald Trump were highest in places undergoing the most significant economic transitions.


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Consumer groups are accusing major grocery retailers - like Amazon, Kroger and Walmart - of price gouging, both during and after the pandemic.

The allegation of corporate greed comes after a new report from the Federal Trade Commission found profits for grocery chains jumped sharply, at rates that could not be justified by supply chain disruptions.

Angela Huffman is president of the nonprofit Farm Action.

"It's one thing to raise your prices to cover higher expenses, but what these companies did is use the pandemic as an excuse to exploit the American people who needed to put food on their tables," said Huffman. "And the FTC report shows that they're still doing it, here in 2024."

The report found that retailer profits rose to 6% over total costs in 2021, and 7% in the first three quarters of 2023 - compared to 5.6% in 2015.

According to a report from Help Advisor, California households pay the highest grocery costs in the country, averaging almost $300 a week - about $27 more than the national average.

The Food Industry Association blames today's high prices on high labor costs and credit card payment fees.

Huffman said she thinks the feds should take anti-trust action to increase competition - and consider forcing the grocery behemoths to break up.

"That would be the ideal outcome is to take away their excessive power," said Huffman. "But other than that, these companies can be fined for this kind of price gouging. And that's another action we would support. There needs to be some kind of consequences."

The FTC staff report recommends "further inquiry by the commission and policymakers," but doesn't propose specific remedies.




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Air travelers could face fewer obstacles in securing a refund if their flight is canceled or changed under new federal rules announced Wednesday.

The moves are being praised by watchdog groups. The Department of Transportation said airlines are now required to promptly provide passengers with automatic cash refunds when they are owed one.

Teresa Murray, consumer watchdog director for the U.S. Public Interest Research Group, said some carriers have not adhered to standards, leaving passengers in a bind.

"They would drag their feet, and they would say, 'Well, you bought your ticket from a ticket agent, so we don't know where your money is. Or, here, have a voucher,'" Murray explained.

Amid higher complaint volumes, companies will be forced to act quickly. The new rules, which are being phased in, provide clearer definitions for travel disruptions, including delays of at least three hours on a domestic flight and six hours on international flights. A key industry group responded to the announcement by touting transparency efforts among carriers.

Murray acknowledged most people are not frequent flyers, and it is hard for them to keep up on all the least practices and policies among airlines.

"The average person only flies once every 18 months," Murray pointed out. "This will just bring transparency to that process and it kind of evens the playing field."

Murray added it could come in handy for Midwestern customers when a winter storm wreaks havoc on air travel. The new rules also require refunds for baggage fees when a piece of luggage is delayed by 12 hours or more for domestic flights. And there must be upfront disclosure on fees for first and second checked bags and carry-on bags.


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Wisconsin lawmakers recently debated reforms for payday loans. Efforts to protect consumers come amid new research about financial pain associated with cash advances offered through smartphone apps. The Center for Responsible Lending is out with findings that detail how "earned wage advances" from digital platforms come with extra costs disguised as things like tips. Traditional payday lenders are often criticized for charging excessive interest rates on loans that are usually around $500.

Lucia Constantine, a researcher with the Center for Responsible Lending, said customers are usually seeking smaller amounts from the apps, but she warns they can be just as costly.

"They are trapping consumers in a cycle of borrowing that is similar to that of a payday loan, " she said.

The report said after using these financial products, customers are seeing overdrafts on their checking accounts increase by 56% on average. Industry leaders deny they're barraging consumers with hidden fees, stressing that features such as suggested tips are optional. More broadly, a bipartisan payday loan reform bill in the Wisconsin Legislature failed to advance this month.

Constantine said like longstanding payday lenders, these cash advance apps can be hard to regulate. Meanwhile, she urged those in a bind to explore other options.

"[They should] try talking to their friends and family as a first source. The other option which I would recommend is reaching out to their credit union or banking institution to see if they can get some sort of small-dollar loan," she said.

She noted places such as credit unions typically provide more transparency on loan costs. According to the report, three-quarters of consumers took out at least one advance on the same day or day after a re-payment was posted.


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