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He Lost His Wife to Tobacco - Now He's In SD to Keep Kids from Smoking

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Monday, April 2, 2007   


Sioux Falls, SD - Following his wife's death from lung cancer at age 46, Rick Stoddard hit the road to educate youth about the dangers of cigarette smoking. He has spoken to more than 900,000 students across the nation, and this week, he's bringing his message to South Dakota teens. He says his late wife was a long-time smoker, and her story is one of millions around the world.

"It can't be covered up anymore. Tobacco is killing 1,200 Americans every day. And if you look at it worldwide, it's killing about five million people worldwide every year. And I've got a problem with that. So, I've decided to speak out and educate youth and let them know the absolute truth about what tobacco can do to you and I do that very openly."

Stoddard's visit is part of a state-wide effort by the Sioux Empire Tobacco Free Coalition (SET-Free) to lower the youth smoking rate, with 28 percent of South Dakota high schoolers taking up the habit. Stoddard says there's a national double standard when it comes to tobacco regulation.

"Spinach killed three people and they pulled spinach off of every shelf in the country. Peanut butter made some kids sick. They have recalls on Peter Pan peanut butter. We're making some dogs sick so they recall all the dog food, same thing with Taco Bell, same thing with everyone but the tobacco industry. There's so much money involved and we have legislators and politicians who are not willing to take a stand against the tobacco industry."

SET Free Coalition coordinator Fran Rice points out that smoking has a dramatic impact on health.

"Smoking has been found not only to affect the area of your lungs and breathing, but it's also a gateway to other drug usage. That has been documented in the research. We want to increase the number of people who quit using tobacco. We want to decrease the number of people who are exposed to secondhand smoke."

Stoddard will speak to students in Sioux Falls, Dell Rapids and Madison this week. The project is supported by the South Dakota Department of Health, Dakota State University, the American Lung Association of South Dakota, Communications Service for the Deaf, and Volunteers of America Dakotas.

More about Rick Stoddard can be found at www.rickstoddard.com.


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