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It's Screen-Free Week – Dare You Look Away?

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Monday, April 18, 2011   

COLUMBUS, Ohio - Turn off your tablet, step away from the computer and pull the plug on the TV. Ohioans are being challenged to do that for a week in a nationwide campaign to alert families to the enormous amount of time they spend with electronic entertainment.

Screen-Free Week, April 18-24, is an effort to encourage parents and their kids to get outside for some physical recreation, take in a community event or just stop texting all the time. Jaci Clement of the Fair Media Council admits it won't be easy.

"I think people would probably try to kill you if you cut off their access entirely."

Instead, parents are encouraged to cut back on their own smartphone tapping to set an example for their children.

Amy Nathanson, an associate professor in the school of communication at Ohio State University, says the key for parents is to stay connected to their children and know what media exposure they are getting.

"We encourage parents to set some limits - if limits are needed - and talk to their kids about what it is they're watching, what they're playing, what they're doing, who they're communicating with. Just keeping those lines of communication open is really key."

Clement says Screen-Free Week aims to help young people balance their interest in technology with getting out and spending time with people.

"The real goal is to get people to realize how much time they spend watching television or playing on their hand-held or sitting behind a computer screen."

Nathanson points out it's also important to recognize that media has become a normal part of interacting in today's world.

"Kids do spend part of their day discussing the shows they're watching or the games they're playing. This is a way of connecting with peers, so you really can't get away from it entirely."

According to the Campaign for a Commercial Free Childhood, school-age children spend nearly twice as many hours with screen media as they do in school.

Screen-Free Week events across the nation are listed at http://www.commercialfreechildhood.org/screenfreeweek/events.html.



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