Community colleges in the U.S. have struggled with enrollment declines. But a new report says schools in smaller towns and cities, including South Dakota, are deploying strategies that allow their campuses to thrive.

Findings from the Aspen Institute cite factors such as relationships with local employers, especially for new and evolving industries, as reasons why these institutions are weathering the storm.

Watertown's Lake Area Technical College is featured in the report. School Vice President Diane Stiles said a lot of its programs closely align with industry demand.

Right now, those include nursing and diesel technology.

"There's a wide skills gap in South Dakota and they're high-paying careers," said Stiles. "And so, we've strategically grown those programs so that we could educate more students so that they can enter those high-wage careers."

She said the approach has contributed to a 40% enrollment increase since 2014. But there are challenges, including being in a low-population state, complicating efforts to meet industry needs.

The report adds that rural colleges have fewer resources to help students with "wrap-around" issues like childcare.

The report also credits Lake Area Tech for knowing when to skip a proposed program for certain careers. For example, it opted out when approached by livestock farmers who need large-animal veterinary technicians.

Stiles said it just didn't work for their area.

"And when we're looking at new programs, we look at the number of jobs that are available in the workforce and the wages," said Stiles. "And so, if a student's going to invest in their education at Lake Area tech, is there going to be a return on investments?"

She said it appeared the veterinary proposal wouldn't meet those benchmarks.

Lake Area reviews all of its programs each year to ensure they're providing enough value. Meanwhile, the school is getting state support to increase faculty salaries in hopes of attracting enough instructors with industry knowledge.

Support for this report was provided by Lumina Foundation.




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Hundreds of former North Carolina college students are back on track to getting their degrees, thanks to an innovative program called Project Kitty Hawk.

The project started in 2023 and has reenrolled more than 2,900 students who started but left college and are now on their way to graduation. The reenrollment program is an affiliate of the University of North Carolina System and allows students to pick up where they left off at any of 10 campuses around the state.

Andrew Kelly, president and CEO of Project Kitty Hawk, said students leave college for various reasons, but most have a similar motivation for returning.

"One thing those individuals often have in common, many of them wish that they could find a way to come back and finish that credential," Kelly observed. "Because it's often what stands in the way of getting promoted, from them finding a family, sustaining wage in their work, and from really launching that career."

Kelly explained that they contact former students who never finished, walk them through options for when and how to resume their studies, and help them find an institution that fits their needs. He pointed out that some former students return after a few years, but for others, it can be a decade or more.

Kelly noted some former students left campus for personal, family or economic reasons and have found it challenging to resume their studies. He emphasized it is often a matter of tailoring their study plan to meet their individual needs.

"Mostly what you see with this demographic is they really do often need to learn online," Kelly outlined. "They can't uproot and move to a college town and live in a dorm. They can learn when they have the time."

He acknowledged returning to classes after an extended period away can be daunting and many said they need help figuring out where to start. Kelly added the program's counselors walk students through the steps to help them succeed.

"There's an individual you are assigned to, and that person really is your coach," Kelly said. "They help coach you through the program, answer your questions about your program, help you set goals and hold yourself accountable, develop study skills and just be the person in your corner."

Support for this reporting was provided by Lumina Foundation.


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Georgia higher education officials are crediting a program assisting high school students with a wave of new enrollment in the state's colleges and universities.

Recruiting officials say Georgia Match helped the 26 schools in the University System of Georgia reach a total enrollment of almost 365,000 students, up 5.9% over 2023.

Sonny Perdue, chancellor of the University System of Georgia, said Georgia Match helps students and their families understand the long-term value of a college education.

"We try to promote the facts of the value and because people can understand value and that's really what we're trying to do," said Perdue, "quality versus cost - and if you have a great quality product at an affordability rate, then people are more likely to choose that."

Georgia Match reaches out to high school students with information on opportunities at Georgia universities and assists them with admissions.

Perdue said enrollments have been down since before the pandemic in 2019, and state officials are looking to boost the numbers.

He added the University System of Georgia saw its growth outstrip that of other state colleges nationwide. The National Student Clearinghouse reports in 2024, student enrollment nationwide grew by just 3%.

"We swam against the stream nationally and doubled the incoming first-time freshmen," said Perdue. "Where much of the country was down, we were up - and that was 2.6%. So, we're focusing on value."

Georgia Match is part of a nationwide trend called direct admission. The idea is to reach students who haven't considered going to college.

Perdue said more than half the students who received a letter applied for admission to a public Georgia college.

"The value of the ability to move within the system is helpful even for those who may not be able to attend or be admitted to one of the larger flagships earlier," said Perdue. "They see a path that way eventually, and I think that helps our recruitment in our access colleges."

Support for this reporting was provided by Lumina Foundation.


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Massachusetts lawmakers are hoping a new teacher certification process will draw more diverse candidates to the classroom.

The state recently passed legislation to create alternative pathways for teachers who struggle to pass the certification exam but can otherwise demonstrate competence in their field.

Jessica Tang, president of the American Federation of Teachers-Massachusetts, said the effort is ultimately good for students.

"You're going to run into a lot of diversity," Tang pointed out. "When you are exposed to diversity in our schools, that actually helps prepare you."

Tang noted even some of the state's previous teacher of the year award winners have struggled to pass the certification exam. She argued academic outcomes improve when students have teachers they can relate to and who understand their histories and cultures.

The legislation also requires districts to develop plans to recruit diverse educators and administrators, and collect diversity data. The state will also establish a teacher apprenticeship program to help support younger teachers and retain them. Tang stressed it is important the programs are now codified into state law due to potential upcoming changes in federal education policy.

"Even though a lot of these initiatives were already happening in so many places, we can do better," Tang emphasized. "We can do more and we can protect that work through this legislation."

Tang added educator preparation programs will also develop plans to increase the diversity of their graduates and she looks forward to seeing how students statewide will benefit from the legislation. She said it should help build a new pipeline of people entering the teaching profession, as the more students identify with their teachers, the more likely they will become teachers too.