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Thursday, August 29, 2024

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Recent Supreme Court decision could shape animal farm regulations, power of unmarried women may shape Ohio's 2024 vote, and controversial Midwest oil pipeline project moves to its next phase after public comment wraps up.

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Power of unmarried women may shape Ohio's 2024 vote

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Thursday, August 29, 2024   

In Ohio, the upcoming election could hinge on the voting patterns of unmarried women younger than 55, a group that's proving to be a key demographic in recent polls.

Celinda Lake, president of Lake Research Partners, there's a significant opportunity to mobilize this group, especially given their concerns about economic issues and reproductive rights.

"In our latest research, there is a real opportunity among unmarried women under 55. This is a constituency that looks very Democratic, but often feels like the campaigns don't speak to them, that they're not in touch with their lives," she explained.

In Ohio, more than a million unmarried women younger than 55 are eligible to vote. Lake says despite their traditionally low turnout, events such as the abortion initiative have sparked new interest, and added that with only 59% feeling "very motivated" to vote, campaign outreach and engagement will be key.

In addition to reproductive rights, economic concerns, such as the rising costs of housing and healthcare, are front and center for these voters. Lake emphasized that these issues are critical in Ohio, where the contrast between candidates on economic policy could sway undecided voters.

"The price-gouging issue is very, very salient for Ohioans," she explained. "Having someone fight for them to get price gouging down, fight for lower prescription drug prices. The insulin issue and the price of insulin is very salient in Ohio."

Lake added that the focus on unmarried women younger than 55 in Ohio could be a deciding factor, particularly in tight races such as the Senate contest. They could potentially swing the results in favor of the candidates who effectively address their needs.


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